Specifications

White Paper V800-Vodafone V802SE
31 August 2004
MMS message allows for a spontaneous and
immediate personal expression communication
messaging. Rather than sending a downloaded
birthday jingle in EMS, a user can, for example,
send a clip of his or her own personal rendition of
“Happy Birthday”. In the V800-Vodafone V802SE,
the MIDI-format is supported.
Pictures, video clips and themes
By using the integrated camera, users can take a
picture or video clip and immediately send it to a
recipient. The ability to send pictures is one of the
most exciting attributes of MMS, as it allows users
to share meaningful moments with friends, family
and colleagues.
Mobile picture transmission also offers inestimable
utility in business applications, from sending on-
site pictures of a construction project to capturing
and storing an interesting design concept for later
review. Editing a picture by adding text allows
users to create their own electronic postcards, an
application that is expected to substantially cut into
the traditional postcard market.
Themes (downloaded or pre-defined) can be
exchanged via MMS.
PIM communication with MMS
By using MMS, it is easy to handle PIM (Personal
Information Manager) information. The user can
send and receive business cards (vCard), calendar
entries such as appointments (vCal) and notes
(vNotes).
Streaming content in MMS
The MPEG-4 file format can be used for continuous
media along the entire delivery chain envisaged by
the MMS, independent of whether the final delivery
is done by streaming or download, thus enhancing
interoperability.
In particular, the following stages are considered:
• Upload from the originating terminal to the MMS
proxy.
• File exchange between MMS servers.
• Transfer of the media content to the receiving
terminal, either by file download or by stream-
ing. In the first case, the self-contained file is
transferred, whereas in the second case the
content is extracted from the file and streamed
according to open payload formats. In this case,
no trace of the file format remains in the content
that is transmitted over the wire or over the air.
Additionally, the MPEG-4 file format can be used
for storage in servers and the “hint track” mecha-
nism can be used to prepare for streaming.
Benefits with MMS
By allowing the mobile terminal to serve as an
image processor and conveyor, Multimedia Mes-
saging accommodates the exchange of important
visual information as readily as it facilitates fun.
Business and leisure usage of MMS will be dynam-
ically merged, resulting in enhanced personal effi-
ciency for users and increased network activity for
operators. In short, MMS affords total usage for
total communication
Because MMS uses WAP as its bearer technology
and is being standardized by 3GPP, it has wide
industry support and offers full interoperability,
which is a major benefit to service providers and
end users. Ease-of-use resulting from both the
gradual steps of the messaging evolution and the
continuity of user experience gained from interop-
erability is assured.
The MMS server, through which MMS messages
are sent, supports flexible addressing (to both nor-
mal phone numbers (MSISDN) and email
accounts), which makes the user interface more
friendly and allows greater control for operators.
The MMS server, moreover, is responsible for the
instant delivery feature of MMS.
MMS technical features
The MMS standard, just like that of SMS, offers
store-and-forward transmission (instant delivery) of
messages, rather than a mailbox-type model. MMS
is a person-to-person communications solution,
meaning that the user gets the message directly
into the mobile phone. He or she does not have to
call the server to get the message downloaded to
the mobile. Unlike SMS, the MMS standard uses
WAP as its bearer protocol. MMS will take advan-
tage of the high speed data transport technologies
EDGE and GPRS and support a variety of image,
video and audio formats to facilitate a complete
communications experience.