® Avid Interplay Pulse User’s Guide Version 1.
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Contents Using This Guide. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7 Symbols and Conventions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7 If You Need Help. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8 Avid Training Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9 Chapter 1 Avid Interplay Pulse .
Using This Guide This guide is intended for users of an Avid Interplay Central system with the Interplay Pulse feature. This guide describes product features and basic user procedures, such as Interplay Pulse multi-platform publishing. For initial installation and configuration of Interplay Pulse, see the Avid Interplay Pulse Installation and Configuration Guide. For administrative information for Interplay Central, see the Avid Interplay Central Administration Guide.
If You Need Help Symbol or Convention Meaning or Action Italic font Italic font is used to emphasize certain words and to indicate variables. Courier Bold font Courier Bold font identifies text that you type. Ctrl+key or mouse action Press and hold the first key while you press the last key or perform the mouse action. For example, Command+Option+C or Ctrl+drag. If You Need Help If you are having trouble using your Avid product: 1.
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1 Avid Interplay Pulse Avid Interplay Pulse allows users to publish news stories and audio and video content directly from the Interplay Central interface to multiple outlets: • Corporate and broadcast Web sites and Web content management systems • Social media services such as Facebook® and Twitter® • Online video platforms such as YouTube™ and Brightcove® Before you can use Interplay Pulse to publish to these services and platforms, you need to configure profiles in Interplay Central for specific ta
Setting Up a System Profile Setting Up a System Profile Before you publish a package to a Web site, social media service, or video platform, you must set up user or system profiles for Interplay Pulse. A system profile contains credentials for a target associated with a corporate or group house account and accessible by multiple users — for example, @Avid for the Avid corporate Twitter account. Interplay Central Settings layout: Settings pane, Details pane, and Add Profile and Delete Profile buttons.
Setting Up a User Profile 5. Click the Add Profile button. A new profile appears in the profile list, displaying your publication type. 6. Type a name for the profile in the Profile Name text box. 7. Type the appropriate text for each of the remaining parameter fields. The publication type determines which fields display. For more information, see your platform documentation. 8. Click Apply. The profile list displays the new profile.
Setting Up a User Profile To create a user profile for a publishing target: 1. Select Home > User Settings. The User Settings dialog box opens. 2. In the Name column, select Interplay Pulse. The User Settings dialog box displays the Interplay Pulse settings. User Settings: Name column, Interplay Pulse settings, Add/Delete Profile button 3. Select a target from the Publication Type menu. 4. Click the Add Profile button. A new profile appears in the profile list, displaying your publication type. 5.
Using the Interplay Pulse Layout Using the Interplay Pulse Layout When you have created your system and user profiles, you can create and publish your packages using the Interplay Pulse layout in Interplay Central. The Interplay Pulse layout displays different options when you select Social Message, Web Story, or Packages in the Platform pane. The following illustration shows the Interplay Pulse layout with Social Message selected in the Platform pane.
Using the Interplay Pulse Layout Pane or Area Description 1 Launch A pane from which you navigate to various locations. This pane displays remote file systems, local file systems, and other locations for assets. 2 Interplay Pulse Creation area An area in which you can select a platform for your package or review and confirm specific packages for the available targets.
Publish to Social Media Publish to Social Media Interplay Pulse allows you to create your package, including text and media, and then to manage the flow of assets and metadata through the transcode process and the delivery of the package to online, mobile, and social media platforms. The integration of these processes with the Interplay Central interface makes publishing your content to multiple outlets simple and efficient.
Publish to Social Media 3. Click the Social Message pane. The Social Message pane opens. Social Message pane: iNEWS story loaded in the Message box; target buttons; Profiles and Video Profiles menus; selected profile; Attach/Remove Video button; Scheduler, Load iNEWS Story button 4. Click Load iNEWS Story. The Message text box displays the iNEWS story, with all production cues removed and the character count listed below the text box.
Publish to Social Media 6. Select a social media target — for example, Facebook. You can select multiple targets. Settings display in the Social Message tab for each target you select. The text in the Message text box automatically displays in the message box for each target. If the story text exceeds the maximum length for a social media target, the story appears truncated in the message box. 7. Click the Profiles menu, and select a profile. You can select multiple profiles for each target.
Publish to Social Media d. If necessary, add or update any metadata to the profile fields that require information. e. Click Attach Video. The video displays in the Video area of the Social Media pane and a sequence is automatically created. The Attach Video button changes to the Remove Video button. 10. Click Post. The story is sent for approval and the Social Media pane clears all fields. For information on approving stories for publishing, see “Review and Approval” on page 27.
Publish to Social Media 3. Click the Panes Menu button and select Social Message. The Social Message pane opens. Social Message pane: Social media target buttons; Profiles and Video Profiles menus with selected profile; Attach/Remove Video button; video target buttons, Scheduler 4. In the Message text box, type the text for the applicable platform. The text in the Message text box automatically displays in the message box for each target. 5. Click Attach Video.
Publish to Social Media 7. Click the Profiles menu, and select a profile. You can select multiple profiles for each target. Profiles display in the Selected Profiles area. System profile User profile If you want to delete a profile, click the “x” next to the profile name. 8. Click Post. The story is sent for approval and the Social Media pane clears all fields. For information on approving stories for publishing, see “Review and Approval” on page 27.
Publish to the Web Publish to the Web Interplay Pulse allows you to create your package and publish it to a corporate or broadcast Web site. The workflow for publishing your package to the Web depends on whether or not you want to start with an iNEWS story as your source. If you work from an existing story, you can automatically add text from the story to your package.
Publish to the Web 3. Click the Panes Menu button and select Web Story. The Web Story pane opens. The options available depend on which Web CMS settings your Interplay Central administrator has configured. Web Story pane: Title, Lead, and Body text boxes; Selected Profiles 4. Click Load iNEWS Story. The Title and Lead text boxes display the story slug, and the Body text box displays the iNEWS story.
Publish to the Web 6. Click the Profiles menu, and select a profile. You can select multiple profiles for each target. Profiles display in the Selected Profiles area. System profile User profile If you want to delete a profile, click the “x” next to the profile name. 7. To add a video to your package, do the following: a. Double-click a video asset in the Asset pane or drag the video asset to the Media viewer. The video asset displays in the Media pane.
Publish to the Web 8. Click Send draft. The story is sent for approval and the Web Story pane clears all fields. For information on approving stories for publishing, see “Review and Approval” on page 27. Publishing from Interplay Production to the Web You can also publish your package to a Web site without using an iNEWS story by selecting video from Interplay Production, adding and modifying the text for the story, and submitting the package for approval. To prepare a video for publishing to the Web: 1.
Publish to the Web 3. Click the Panes Menu button and select Web Story. The Web Story pane opens. The options available depend on which Web CMS settings your Interplay Central administrator has configured. Web Story pane: Selected Profiles; Add/Remove Video button; Update Poster Frame button; Add/Remove Image button; Update Image button 4. Click Add Video. The video displays in the Video or Image area of the Web Story pane.
Review and Approval 7. (Option) Add, delete, or modify text in the text boxes for the story title or headline and any other text boxes. The fields requiring text depend on your Web CMS configuration. Some text boxes — for example, the Body or Story Body text box — include a rich text editor that allows you to edit your content and to format text to match the styles used on your Web site. 8.
Review and Approval The Packages pane allows you to do the following: • View and sort a list of all packages submitted for publication. You can also delete packages from the list. • Filter the list based on a range of dates, or filter the list by users, status, and online service or platform. • Select a package to edit, allowing you to modify the story or the associated video. • Approve and publish packages to any available target.
Review and Approval 5. To sort the list, click the Sort arrow at the top of each column in the Packages pane. 6. If you want to review or edit one of the packages, do the following: a. In the item listing you want to review, click Edit. The selected package opens in either the Social Messages pane or the Web Story pane. b. Make the changes you want, and then click Update. The application saves your changes and opens the Packages pane. To filter the list of messages: 1. Click Filter Content.
Review and Approval Approving and Publishing Media Packages Users logged in to Interplay Central with as an Administrator or with an Interplay Pulse Producer role can approve and publish packages.You can publish packages to multiple targets from the Packages pane. To review and approve media packages: 1. Click the Panes Menu button and select Packages. The Packages pane opens and displays all packages. Packages pane, listing all media packages: Refresh button; Edit/View button; Approve/Publish button 2.
2 Workflows for Avid Interplay Pulse The following topics provide an overview of the workflows possible in Interplay Pulse in an Avid Interplay Production environment that includes Avid iNEWS. • Media Flow from Ingest to Publication • Interplay Pulse Roles Media Flow from Ingest to Publication Interplay Production and Interplay Central Workflow Interplay Central delivers workflow tools for media professionals using either Avid iNEWS or Interplay Production, or both.
Media Flow from Ingest to Publication News Show 1 1 2 3 Capture Server Ingest operator Interplay Database Show Producer iNews server Interplay Capture Workstation Story 1 Studio Recordings 4 1 1 4 Video editor ISIS Airspeed 5000 Tapes Editing Client (NC, MC) SEND TO PLAYBACK 1 1 4 Journalist NewsCutter & Media Composer Interplay Central 1 1 1 File ingest A/V Material flow tapes , forms ...
Media Flow from Ingest to Publication Material and edits Stories 6 ISIS 5 Interplay Database 10 iNews server Interplay Central with Interplay Pulse Social media producer 7 9 Central Server With Pulse Journalist Publish to CMS Review & Approval 8 10 Publish to Social media 10 OVP H.
Interplay Pulse Roles 8 Social media packages can also be created for publication, containing the following: • Text • Links to video, stored on OVP 9 The Multi-Platform Distribution (MPD) Producer reviews and approves all packages before publication. The producers can also edit the story before final approval.
Interplay Pulse Roles iNEWS Journalist In this role, a reporter working for a news station has the task of creating stories within iNEWS and then posting the story to social media sites. The reporter follows a workflow performed entirely within Interplay Central or by working with both iNEWS and Interplay Central. 2 1 iNews server 1 Post to Twitter Story Interplay Central with Journalist Interplay Pulse The iNEWS Journalist writes the story within iNEWS in Interplay Central (or in iNEWS directly).
Interplay Pulse Roles Advance Journalist In this role, a reporter creates both the text and video elements for the story which get published to various social media and Web site platforms. The Advance Journalist can complete this workflow entirely within Interplay Central, again using the Interplay Pulse layout. n If the reporter has already created the story using the Video layout, then the reporter should switch to the Interplay Pulse layout to enable the social media publishing part of the workflow.
Interplay Pulse Roles 3 The journalist chooses an OVP — for example, YouTube or Brightcove — and provides any additional information, such as tags or categories, for the video provider's site to help Web users find the story. Then the journalist clicks Post to forward the item for approval by the social media producer. As before, the item does not get posted until the News Producer approves it. For publishing to a Web site, the journalist uses the Web Story pane.
Interplay Pulse Roles News Producer The News Producer reviews all content submitted for social media or Web publication. The News Producer can be multiple people or a single person, depending on the size and scale of the organization. 1 Review & Approval Interplay Central with Interplay Pulse Social media producer Social media 2 Publish Story Web CMS Central Server With Pulse OVP Story Video 1 For this role, the News Producer uses the Packages pane of the Interplay Pulse layout.
Interplay Pulse Roles 2 The producer selects Publish to approve the content. The publishing operation triggers the background transcoding processes required for video publication to the OVP. The producer can monitor the progress of the action c by refreshing the view. For social media messaging, the producer posts messages after the transcode process completes. Once the producer posts the message, it can be viewed by clicking the link posted in the Packages pane.
ACILNOPRTUW Index A Advance Journalist 36 Avid online support 8 training services 9 C Web Producer 39 Web stories 22 Web Story pane 22 workflows 31 Interplay Pulse layout 14 L Combined Messages pane 27 Layouts Interplay Pulse 14 I N iNEWS Journalist 35 Interplay Pulse Advance Journalist 36 approving media packages 30 Combined Messages pane 27 Content creation and distribution workflow 32 described 10 iNEWS Journalist 35 Interplay Production and Interplay Central workflow 31 News Producer 38 publis
Index S Social Message pane 16 System profile Interplay Pulse 11 T Training services 9 Troubleshooting 8 U User profile Interplay Pulse 12 W Web Producer 39 Web Story pane 22 41 ACILNOPRTUW
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