Design Guide

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Bosch design philosophy.
These are the principles that guide every Bosch product.
Symmetry
Balanced, symmetrical lines
offer a timeless look that’s
pleasing to the eye and
offers a distinctive family
appearance.
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Proportions
The harmonious
arrangement of varying
elements results in a
sophisticated, well-
balanced design.
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Materials
The use of premium
materials makes our
appliances visually arresting
and offers a tactile sense of
quality that you can feel.
Illumination
Subtle, purposeful
illumination enhances
usability while creating
an emotional connection.
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Form + Function
Bosch design is equally
purposeful and beautiful,
creating a lasting and
rewarding user experience.
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For over 100 years, Bosch appliances have embraced a tradition of timeless design that’s both
purposeful and beautiful. We see the beauty in simple, streamlined aesthetics that result from
how our products are actually used.
Alignment
Flush, well defined surface
contours, unified design
elements, and tight panel gaps
indicate an elevated level of
engineering precision.
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Subtlety
Subtle, thoughtful details
delight the user in unexpected
ways and improve the overall
experience of our appliances.
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Integration
From kitchen designs ranging
from modern to transitional,
Bosch appliances naturally
integrate with any style.
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Color Palette
From classic black and white,
to metallic tones and red/white
accent lighting, our affinity for
neutral colors helps seamlessly
blend our appliances into a
range of kitchens.
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Longevity
With enduring, timeless design
and lasting quality, every
Bosch appliance beautifully
withstands the test of time.
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