Brochure
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usa.canon.com/eos
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EOS CAMERAS
professional users. Its Graphic User Interface
is faster, more precise and more intuitive than
ever. The menu structure has been redesigned
so that frequently used functions previously
buried in the menu hierarchy are brought to
the front. Operations previously assigned to
buttons, controls, menus and custom functions
have been consolidated for quick access in
the menu, helping to ensure the photographer
can concentrate on shooting images with the
knowledge that the camera’s settings are just
right. Select EOS cameras offer operational
help through the press of the Info button,
identifying features quickly, instructing on
their use and minimizing confusion, even for
photographers operating the camera for the
first time.
Enhanced GUI
(Feature Guide, Easier Menu System)
While Canon’s Graphical User Interface has
long been the industry standard, Canon is
constantly refining and developing new
features for a smoother user experience.
Accordingly, the GUI has been revamped for
the EOS-1D X and EOS 5D Mark III cameras
based on the response and feedback of
High Dynamic Range
Perfect for capturing scenes with
extreme highlights or shadows,
High Dynamic Range (HDR)
shooting is a feature found in
the EOS 5D Mark III, EOS 6D, EOS 7D Mark II
and EOS 70D cameras. HDR merges three images
of varying exposure, in-camera, capturing a
broad range of shadow and highlight detail
and delivering an image with stunning tonal
range. Adjustable to cover a range of ±3 stops,
and with five different effect settings (Natural,
Art Standard, Vivid, Bold and Embossed) on the
EOS 5D Mark III and EOS 7D Mark II cameras,
HDR recording expands the parameters of the
light and dark detail a camera can actually
record, displaying a range of depth and detail
previously impossible in image capture.
Shooting Modes
Beyond normal shooting modes
such as Auto, Aperture priority
and Shutter priority, select
EOS cameras offer shooting
features such as Picture Style
technology, which optimizes
camera settings for subjects like
landscapes and portraits, even monochromes.
For even more creative imaging freedom, Canon
developed Basic+. Basic+ makes it easy to create
whatever image effects desired. Basic+ has two
initial option categories: In “Shoot by ambiance
selection,” standard white balance and exposure
compensation are altered according to the chosen
ambience, such as vivid, soft, warm, intense,
cool, brighter, darker and monochrome. In “Shoot
by lighting or scene type,” white balance is
adjusted according to selections like daylight,
cloudy, shade, tungsten, fluorescent and sunset.
These features, complemented by the Canon Auto
Lighting Optimizer, Lens Peripheral Illumination
Correction, Highlight Tone Priority and Noise
Reduction, help ensure accurate, nuanced results.
Scene Intelligent Auto
Scene Intelligent Auto, found
on select EOS cameras, merges
a number of very complex
measurements into settings that
help ensure photographs of gorgeous tonality,
accurate color, sharp focus and phenomenal detail.
Creative Filters
Select EOS models borrow several popular
Creative Filters like those found in Canon’s
popular PowerShot cameras, like Grainy B&W,
Fisheye Effect, Toy Camera Effect, Miniature
Effect, Art Bold Effect and Water Painting Effect.
On the EOS Rebel SL1 camera, Miniature Effect
can also be applied to videos. Each effect can be
applied in three different levels (low, standard
and strong), and easily previewed on the
LCD panel in Live View on the EOS 70D,
EOS Rebel T5i and EOS Rebel SL1 cameras.
Multi-Aspect Ratios
For the ultimate in custom
shooting, select EOS models
are able to shoot in a number
of aspect ratios, like 4:3, 3:2, 16:9, and even
1:1 for square compositions!
Twilight – Capture the subtle vibrancy of colors illuminated
by the soft glow of the receding sun using the twilight
setting. (Extended Function, online support only.)
Bright – A number of images are merged into a single
image in-camera for incredible creative compositions.
Continuous Shooting Priority – Capture fast-action
photography on a single image.
Monochrome – This setting emulates the color filters of
silver halide film for bold black and white images and
allows for red, green and other types of filter work.
Picture Style Settings Help Fine-tune Images to Match Your Scene
Picture Style Technology
With the myriad features and
settings available, even the
best photographer might
occasionally have doubts as to
whether all of the camera settings are optimal
for the shot. Canon’s ingenious Picture Style
feature comes to the rescue, providing a
number of user-friendly presets, including
standard, neutral and landscape, giving the
ability to fine-tune the images the camera
produces. They enable the photographer to
make optimal choices based simply on the
type of shooting. These presets can be used in
much the same way one would use different
types of film, and more can be created using
Canon’s included Picture Style Editor Software.
Individual camera settings – such as sharpening,
contrast, color tone, and saturation – can be
overridden if need be. Select EOS models even
feature Picture Style Auto, which automatically
determines an ideal style for a particular scene.
Multiple Exposure Control
The EOS-1D X, EOS 5D Mark III,
EOS 6D, EOS 7D Mark II and
EOS 70D cameras offer multiple
exposure shooting modes for
film-like image creation with the convenience
of in-camera processing. They offer up to four
compositing methods for proper exposure and
composition: additive, average, bright and dark
(the EOS 6D and EOS 70D feature additive and
average only). Multiple exposure shots from 2
to 9 are stored as one final image and can be
taken in both RAW and JPEG shooting modes.
Landscape – Great for shooting nature scenes and blue skies, this setting enhances the blues
and greens typical in landscapes and enhances saturation, contrast and sharpening.
High Dynamic Range –
The camera automatically
takes three shots at
different exposures
generating a single
composite image with a
wide dynamic range,
great for landscapes.
High Dynamic Range Mode
Multiple Exposure ModeCreative Filters
Water Painting Effect
Art Bold Effect
Miniature Effect
Fun, in-camera filters give images a unique look:
EOS In-camera Features Can Give Your Photos a Creative Edge:
Scene Intelligent Auto
Picture Style
Auto
Auto
Exposure
Auto Focus
Auto White
Balance
Auto Lighting
Optimizer
Picture Style
Auto
Auto
Exposure
Auto Focus
Auto White
Balance
Auto Lighting
Optimizer