Business Builder Brochure

Effectively managing change in the highly
competitive graphic communications
business can often be a daunting task
LEVERAGING DIGITAL VALUE
Part of the imagePRESS Workflow Solutions Program is the Essential Business Builder, a unique suite of tools to
complement the imagePRESS C7000VP/C6000VP/C6000 series and the imagePRESS 1135P/1125P/1110P/1110S series.
Canon developed this dynamically distinctive program to equip graphic communication executives with robust business
development tools and an expert mentoring plan tailored to specific business conditions. This total package is designed
to help you bring accelerated success to your digital business.
Many graphic communication executives are so concerned with day-to-day operational matters that they have no time
to effectively plan for building a high-performance business within today’s rapidly changing business climate. They
often do not have time to explore strategies for meeting new customer needs. Some businesses are great at keeping
existing customers happy, but cannot seem to unlock the secrets to finding new ones. Others are simply searching for
the answers to tomorrow’s challenges. In the graphic communications business, it’s often the ability to adapt to market
needs, embrace new ideas, and challenge the status quo that separates the profit leaders from the profit challengers.
The Canon Essential Business Builder Program strives to bridge that gap by offering tactical ideas on how to examine
your existing business and then market high-performance applications to maximize productivity. The Essential Business
Builder suite of tools comes with the purchase of your imagePRESS C7000VP/C6000VP/C6000 and imagePRESS
1135P/1125P/1110P/1110S. Additionally, a mentoring program is available for those seeking a more personalized
business assessment to understand how to effectively build and manage their business.
With Canon’s unique suite of business building tools and mentoring program, you will find practical advice on how to
jump-start your success and competitively position your graphic communications business with unparalleled business
development ideas to achieve profitable growth.
ESSENTIAL BUSINESS
BUILDER PROGRAM