Professional Brochure

The Featured Professionals
Digital Capture Redefined
Once in a while, a new tool comes along that recalibrates our capabilities…a technological
tour de force that forever changes our perception of what is and is not possible…a
professional instrument that expands the boundaries of creative communication. The
Canon EOS-1Ds Mark III is just such a tool. True to the EOS-1 legacy, this remarkable camera
redefines the state of the DSLR (Digital Single-Lens-Reflex) art in no uncertain terms.
The Stuff of Dreams
Gil Smith is an internationally
recognized advertising photogra-
pher specializing in high-action
automotive and sports-industry
images. An innovator in live and
simulated-action photography, he
has created dramatic campaigns for
high-visibility American, European,
and Japanese auto manufacturers
and sports-oriented clients. Smith
depends on the “big picture”
capabilities of Canon EOS DSLRs,
which give him the pixel count
and quality he needs to create
the bold images of dreams.
LARGE PRODUCT
Explorer of Light
Gil Smith
Gil Smith
Detail and Tonality
Vincent Isola has won numerous
awards for his work, and teaches
digital photography, printing and
lighting techniques to photogra-
phers throughout the country. His
work and articles have been featured
in many prestigious publications,
including Architectural Digest,
Designer’s Illustrated, The Profes-
sional Photographer, Studio
Photography and Shutterbug. An
accomplished fine-art/landscape
photographer, Isola counts on
Canon for rugged reliability and
uncompromised image quality.
LANDSCAPE
Explorer of Light
Vincent
Isola
Vincent
Isola
A Superb Creativity Tool
The recipient of more than a hun-
dred awards for creativity, Michel
Tcherevkoff has captured images
and exhibited his work around the
globe. He is known for his unique
ability to create visual metaphors
for advertising, corporate, design
and editorial clients. His signature
style is “reality with a twist” —
finding the extraordinary in the
ordinary. For Tcherevkoff, the EOS
System stands alone as a photo-
graphic tool, enabling him to
experiment with design and color
as with no other camera system.
SMALL PRODUCT
Michel
Tcherevkoff
Michel
Tcherevkoff
Explorer of Light
Specialty Lenses for
Specialized Shooting
Educated as an engineer, London-
born photographer Norman McGrath
transitioned into his career as an
architectural photographer after
moving to New York in 1956. His
work has appeared in every major
architectural publication world-
wide, and shooting assignments
and workshops have taken him
everywhere. McGrath credits
Canon and the EOS System’s ability
to deliver images, at one time
only possible with more cumber-
some 4x5 view cameras.
ARCHITECTURE
Explorer of Light
Norman
McGrath
Norman
McGrath
Beauty in the Eye of the
Photographer
Award-winning nature photographer
Jennifer Wu travels extensively
throughout the United States and
Europe to capture her striking
images. Her commercial work has
appeared in numerous local,
national and international publi-
cations. Wu’s lifelong quest to
capture the elusive and unrecog-
nized beauty in nature pushes
her to ever more challenging
adventures. The Canon EOS System
is her choice for recording those
magical moments.
ASTRONOMY
Jennifer Wu
Jennifer Wu
Explorer of Light
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STILL CAPTURE