Facebook Pages Mission control for your business on Facebook Pages are the essential place for businesses to build connections with people. Facebook Pages allows you to express your identity and tell your unique story on Facebook. Facebook Pages Express Express your identity with features like cover photo and Page timeline Reach Reach your audience wherever they are, on the web or mobile Respond Respond to people in a quick, more personal way © 2012 Facebook, Inc. All rights reserved.
Feature Overview Visually engaging design Express your identity with visually engaging features such as the cover photo, profile picture, and views and apps. Cover Photo This is the first thing people will see when they visit your Page. Choose a unique photo (851 x 315 pixels) and change it as often as you like. Some examples might include a popular menu item, album artwork, or a picure of people using your product. Be creative and experiment with images your audience responds well to.
Feature Overview (continued) Pinned Posts Anchor the most important story to the top of your Page for up to seven days. Larger Stories Take advantage of larger photo, video, and link stories to drive engagement. Star and Hide Stories Highlight important stories with the star icon. Hide or delete stories that aren’t as engaging or relevant with the pencil icon. Milestones Set milestones to define your key moments over time.
Feature Overview (continued) Friend Activity To drive engagement, people will see stories about how their friends are interacting with your Page throughout your Page timeline . How many of someone’s friends like your Page Friend Activity What someone’s friends are saying about your business © 2012 Facebook, Inc. All rights reserved. Product specifications subject to change without notice.
Management Tools Admin Panel The admin panel appears at the top of all Pages you manage. It offers a quick snapshot of who you should respond to, and gives you access to your Page and post performance. View notifications, Page Insights, and edit your content here. You can also hide and expand the admin panel from view.
Management Tools Activity Log Navigate to your activity log found under the “Manage” button found at the top of your admin panel. View all your Page posts from the activity log, even the ones you’ve chosen to hide. Use the drop-down menu to filter your stories by type or by year. You can also star, hide, delete stories and change the date of a post so that it appears on your Page timeline with a more accurate time stamp.
Feature snapshot 1. Cover Photo (851 x 315 pixels) 1 10 9 Capture the essence of your business and showcase your product or service. 2. Profile Picture (180 x 180 pixels) Use a logo that people associate with your business. 3. Page Title, Likes, and People Talking About This 2 Glance at your high-level stats such as the number of Likes, 3 4 People Talking About This, and Check-ins. 5 4. About Tell the world who you are with basic information about your business (i.e.
Get Started Checklist 1. Upload a cover photo* Cover photo dimensions are 851 x 315 pixels. Please refer to the cover photo policies below. 2. Use a clearly branded profile picture Use a high-quality image that scales from 180 x 180 pixels to 32 x 32 pixels thumbnail image. Your profile picture follows your business or organization on Facebook as a thumbnail image in news feed stories, ads, and featured stories. 3. Pin a post each week Pin an important story to the top of your Page each week.