The H4D Family Model Pixel count Sensor size Sensitivity Lens range Exp. time Multi-shot DAC TrueFocus H4D-40 40Mpix 33.1x44.2mm ISO 100-1600 HC/HCD 1/800-4 min No Yes Yes H4D-50 50Mpix 36.8x49.1mm ISO 50-800 HC/HCD 1/800-32 sec No Yes Yes H4D-50MS 50Mpix 36.8x49.1mm ISO 50-800 HC/HCD 1/800-32 sec Yes Yes Yes H4D-60 60Mpix 40.2x53.7mm ISO 50-800 HC/HCD 1/800-32 sec No Yes Yes 02.
Size Still Matters. 2 In a world where technology grows smaller and smaller, some things are still better large. Like imaging sensors and lenses, for instance. And while some claim that smaller lenses, smaller sensors, and smaller camera systems can produce the same image quality as larger Medium Format DSLRs, there is a reason why 35mm manufacturers continue to claim that their systems can produce “Medium Format quality”.
Size Still Matters #1: Large format sensors and lenses Hasselblad DSLR Advantage: Superior Image Quality The largest sensors in the world don’t provide much advantage without optics that are advanced enough to deal with the resolution provided. Hasselblad Medium Format DSLRs combine the market’s largest sensors with the market’s highest quality, lenses for consistent superior quality. 4 If your camera system has features that a Hasselblad doesn’t, then you’ve sacrificed image quality to get them.
Hasselblad DSLR Advantage: Focusing and Composing 6 7 Photo: Marcel Pabst Photo: Kevin Then If there is no difference between 35mm DSLRs and Medium Format DSLRs, then why do so many of the world’s leading photographers still choose to invest in a Hasselblad system? A New Approach to CloseUp Focusing - True Focus and Absolute Position Lock True Focus helps solve one of the most lingering challenges in the photographic world: achieving true, accurate focusing throughout the image.
Size Still Matters #3: Choice of Bright Viewfinders Hasselblad DSLR Advantage: Modularity Choose your way of viewing your subject and tailor your shooting style to suit the job at hand with your choice of both eye level and waist level viewfinders, all featuring the market’s brightest, clearest viewing screens. “What few people seem to understand is that technical perfection isn’t about being technical - it’s about having creative freedom.
Hasselblad DSLR Advantage: Ease of Use 10 Easy to Use – Difficult to Beat One of the most common myths regarding Medium Format systems is that they are difficult to learn and hard to use. In fact, Hasselblad DSLRs are no more difficult to use than highend 35 systems. Both our software and hardware are surprisingly easy to use; many photographers even claim that Hasselblad gear is simpler and easier to use than 35mm set-ups.
Size Still Matters #5: Best and widest high-end lens range Purchasing a Hasselblad camera is also purchasing entry into the world’s most advanced high-end lens range, featuring integral central lens shutter, and advanced optical designs. H System cameras offering full access to all HC/HCD and CFi/CFE lenses. 12 The greatest of images starts as light. When we first designed our HC/HCD lens line we set specifications and performance standards high – extremely high, in fact.
H Lenses Stability and Creativity – Hasselblad Central Lens Shutters The integral central lens shutters in every Hasselblad lens reduce camera vibration, resulting in a more stabile platform and improved digital image quality, and allow flash sync at all shutter speeds up to 1/800s, opening the door to many creative shooting solutions that are otherwise impossible.
H Accessories V Lenses All C-type lenses from the V system with optional CF lens adapter “When you look in the viewfinder everything is huge - It’s crystal clear... You’ll never find a second camera in my camera bag. I call my camera my baby.” kevin then Focusing screen H3D-31 grid 16 17 Spherical Acute-Matte D type focusing screen. Central markings for spot (Ø7.5 mm) and AF metering area.
Size Still Matters #7: Advanced Software, Simple Interface Hasselblad’s Phocus software enables you to get the most from the world’s most advanced image files without having to go back to school to do it. The average photographer is up and running with Phocus in less than 20 minutes. Why Phocus? Using Phocus allows you to get the most from the world’s most detailed image files and to achieve groundbreaking new levels of image quality and technical precision. Phocus is available for both Mac and Windows.
Size Still Matters: Technical highlights of the H4D-40 Freedom to choose between eye-level and waist-level viewfinders. AF Assist lights for working in dark environments. Choice of combining point-and-shoot and tilt/shift to solve creative commercial challenges. True Focus auto-focus system with Absolute Position Lock and new camera controls. Extended exposure time – up to 4 min (256 sec). 20 21 3” 24bit color TFT display with wide viewing angle.
H4D-40 Technical Specification Our H4D-40 Photographers To read more about the images in this catalogue and the talented photo graphers who provided them, check out the individual shooters’ links on the Hasselblad Showcase: Also featured: Marvel Pabst’s images: Make Up & Styling : Sabina Sung Models: Mathilda Jansson/Aveny Modeller - Pontus Arvåsen 3D : Anders Eriksson/Digi Pun Page 8: Thomas Morel Norway http://www.hasselblad.com/user-showcase.aspx Marcel Pabst Michael Grecco Sweden USA www.