Nweb srl

Nweb Srl, an Italian direct marketing company, develops
internet services, business web sites, dynamic portals and
distributed intranet applications. Established in 2002 in
Milan, the organisation’s original client base of 100 has
increased steadily (they recently opened a subsidiary in
San Francisco, California) and currently comprises
about 4000 customers spread over 15 countries.
Approximately 2,800 multinationals, small companies
and individual practitioners employ MailUp, an email
marketing platform that generates 90 per cent of the
business’s revenue. Well known users include Coca-Cola,
Peugeot, Pirelli and Shell as well as BASF, eBay, Nissan and
Symantec. To support further business growth nationally
and internationally, MailUp (Nweb ownership) required
a new server platform within two data centres in
Cremona, Italy.
Objective
Required reliable, scalable and cost-eective server
infrastructures for two data centres to support
company growth, and to control costs along with
management software to automate server
deployment and improve system monitoring
Approach
Researched cost-eective solutions with several
vendors and chose to purchase remanufactured
hardware through the HP Renew Program
IT improvements
• MailUp® (Nweb ownership) delivers mission-critical
services via reliable, high-performance servers,
supporting rapid growth nationally
and internationally
• Thanks to blade technology, MailUp (Nweb
ownership) provides additional space for more
computing power, oering scalability
• Monitors the infrastructure to identify and resolve
problems quickly, boosting system availability
• Lowers server deployment time by 80 per cent,
improving competitiveness
Business benets
• Oers a cost-eective alternative to purchasing new
hardware, delivering value-for-money and a sound
return on investment
• The new infrastructure, acquired via the HP Renew
Program, supports business growth and accelerates
time-to-market, providing a competitive edge
• Reduces energy and support costs by 80 per cent,
lowering Total Cost of Ownership (TCO)
• Simplies server management, releasing sta for
product development
HP customer
case study
MailUp (Nweb
ownership)
purchases
hardware via the
HP Renew Program
to support growth
and lower TCO
by 50 per cent
Industry
Marketing services
MailUp (Nweb ownership) reduces
ownership cost by 50 per cent with
value-for-money HP Renew server option
“After hearing about the HP Renew Program, we knew we could now
aord reliable, high-quality HP BladeSystem technology backed by
excellent service support. Compared to alternative solutions, this
attractively-priced option oers better value-for-money and a sound
return on investment.”
—Matteo Bettoni, chief information officer, Nweb Srl