Warranty

A Brief History
1956: In 1956 the electricity industry launched the “Live Better Electrically”
(LBE) campaign, featuring a young Ronald Reagan touting the benefits of
clean electricity, with the goal of converting American homes to 100%
electric power.
1958: By 1958, electric heat was seen as a new frontier. Robert E. Wilson,
founder of King Electrical MFG Co. wanted to be part of this new revolution
and saw the opportunity to bring high quality all electric heating products to
the market. Typical heating systems (coal, oil, and kerosene) were usually
dirty, smoky and smelled terrible. Electric heat was the new, clean, flameless
heating system, eliminating foul-smelling fuels and requiring no maintenance.
After a successfully landing a military housing contract to outfit 5,000 military
family homes, King’s electric baseboard heater was born. The public
embraced it and millions of homes replaced their huge basement furnace
with small baseboard heaters under the windows.
1963: Business was booming and soon KING outgrew
its small factory location in South Park, a south Seattle
suburb. Seattle had just hosted the 1962 World’s Fair
giving millions of Americans their first look at the
Pacific Northwest. After the fair one of the international
pavilion buildings was moved to a lot close to KING;
offices were added and the new KING factory was born.
1968: By 1968, over 30 different manufacturers of electric heat had launched into the
business. Many innovations came and went, but only the strongest would survive. King
introduces the KB unit heater and KCC cabinet heater product lines.
1970s: KING continued to expand distribution by adding warehouses across the United
States to expedite delivery to a rapid growing market share. The international market
steadily increased and several large distributors were set up in Canada, South America,
and various other countries. King introduces the KFS electric furnace product line.
1984: The first small fan heaters (W series) were developed, again shifting the way
Americans heat their homes. With improved air circulation and a compact design,
these heaters were quickly becoming the industry standard.