Owner’s Manual
Table Of Contents
17
ENGLISH
Settings
To select Picture Mode
 (Settings)     ( )   [Picture]   [Picture Mode 
Settings]   [Picture Mode]
Select the picture mode optimized for the viewing 
environment or the program.
 • [Vivid] Heightens contrast, brightness and 
sharpness to display vivid images.
 • [Standard] Displays images in standard levels of 
contrast, brightness and sharpness.
 • [APS] APS (Auto power saving) mode reduces power 
consumption by dimming control.
 • [Cinema] / [Game] Displays the optimum picture for 
a movie or a game.
 • [Sports] Optimized picture mode for sports 
matches. The pitch and kits are presented in vibrant 
colors, with crystal-clear images even for fast 
movements.
 • [HDR Effect] This feature lets you enjoy a more 
dynamic, clearer image by correcting the light 
and dark areas of the display. This feature provides 
a realistic image, even when the source image’s 
gradation level is high. If you set Picture Mode to 
HDR Effect, you will not be able to use some of 
Picture Mode Settings.
 • [Expert] Menu for adjusting picture quality that 
allows experts and amateurs to enjoy the best TV 
viewing. This menu for adjustment is provided 
for ISF-certified picture tuning professionals. (ISF 
logo can be used only on ISF-certified TVs.) ISFccc: 
Imaging Science Foundation Certified Calibration 
Control
 • Depending upon input signal, the available range 
of picture modes may differ.
 • [Expert] mode is for picture tuning professionals 
to control and fine-tune using a specific image. For 
normal images, the effects may not be drastic.
 • [Picture Mode] change may modify [Energy Saving] 
and [Motion Eye Care] settings and it can affect 
energy consumption.
To set additional picture options
 (Settings)     ( )   [Picture]   [Picture Mode 
Settings]   [Picture Options]
Adjusts detailed setting for images.
 • [Noise Reduction] Eliminates noise in the picture.
 • [MPEG Noise Reduction] Eliminates noise generated 
while creating digital picture signals.
 • [Smooth Gradation] It removes the contour noise of 
the part with gradation to show a softer gradation.
 • [Black Level] Adjusts the brightness and contrast of 
the screen to suit the black level of the input picture 
by using the blackness (black level) of the screen.
 • [Real Cinema] Optimizes the screen for movie 
viewing.
 • [Motion Eye Care] Saves power consumption by 
adjusting the brightness corresponding to the 
movement of the image on the screen.
 • [TruMotion] Corrects- images to display smoother 
motion sequences. Auto means juddering and 
blurring range that depend on input video status is 
controlled by TruMotion mode.
 • Depending upon input signal or other picture 
settings, the range of detailed items for adjustment 
may differ.
To use energy saving feature
 (Settings)     ( )   [Picture]   
[EnergySaving]
Reduces power consumption by adjusting peak 
screen brightness.
 • [Auto] The TV sensor detects the ambient lighting 
and automatically adjusts the screen brightness.
 • [Off] Turns off the Energy Saving.
 • [Minimum] / [Medium] / [Maximum] Applies the 
pre-set Energy Saving.
 • [Screen Off] Screen is turned off and only sound is 
played. Press any button on the remote control to 
turn the screen back on.
 • Depending on the [Energy Saving] ([Auto] / 
[Maximum]), you may not be able to adjust the 
[Backlight]. In this case, navigate to   (Settings) 
   ( )   [Picture]   [Energy Saving] and set to 
[Off] or [Minimum].










