OWNER’S MANUAL Color Television 27MS3404R NEED HELP? CALL US! REPRESENTATIVES ARE READY TO HELP YOU WITH ANY QUESTIONS ABOUT YOUR NEW PRODUCT. WE CAN GUIDE YOU THROUGH CONNECTIONS, FIRST-TIME SETUP, AND ANY OF THE FEATURES. WE WANT YOU TO START ENJOYING YOUR NEW PRODUCT RIGHT AWAY. MAGNAVOX CALL US BEFORE YOU CONSIDER RETURNING THE PRODUCT. 1-800-705-2000 OR VISIT US ON THE WEB AT WWW.MAGNAVOX.COM IMPORTANT! RETURN YOUR WARRANTY REGISTRATION C ARD WITHIN 10 SEE WHY INSIDE. 3121 235 21741 DAYS.
Return your Warranty Registration card today to ensure you receive all the benefits you’re entitled to. Once your MAGNAVOX purchase is registered, you’re eligible to receive all the privileges of owning a MAGNAVOX product. So complete and return the Warranty Registration Card enclosed with your purchase at once. And take advantage of these important benefits.
IMPORTANT SAFETY INSTRUCTIONS Read before operating equipment 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. Read these instructions. Keep these instructions. Heed all warnings. Follow all instructions. Do not use this apparatus near water. Clean only with a dry cloth. Do not block any of the ventilation openings. Install in accordance with the manufacturers instructions.
CONTENTS Here are a few of the features built into your new Television: Introduction Welcome/TV Registration . . . . . . . . . . . . . . . . . . . . . . . . . .2 Safety Instructions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3 Table of Contents . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .4 Features . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
BASIC TV AND REMOTE CONTROL OPERATION TELEVISION 1 Press the POWER button to turn the TV ON. Note: You can also press any button on the front of the TV to turn the TV ON. 2 Press the VOLUME + button to increase the sound level, or the VOLUME – button to lower the sound level. INSTALL/MENU – VOLUME + CHANNEL INSTALL/MENU – VOLUME + 3 Press the CHANNEL UP ▲ or DOWN ▼ button to select TV channels.
DESCRIPTION NUMBER Buttons Press the Number buttons to select TV channels or to enter values in the menu. For single-digit channels, press the Number button for the channel you want. The TV will pause briefly before going to the chosen channel. A/CH Button (Alternate Channel) Press to switch between the last channel and the present channel. Details are on page 33. OF REMOTE CONTROL BUTTONS POWER button Press to turn the TV on or off.
BASIC ANTENNA CONNECTION combination antenna receives normal broadcast channels (VHF 2–13 and UHF 14–69). Your connection is easy because there is only one 75Ω (ohm) antenna plug on the back of your TV, and that’s where the antenna goes. A 1 2 Antenna Connection: Outdoor or Indoor Antenna (Combination VHF/UHF) The combination antenna receives normal broadcast channels 2-13 (VHF) and 14-69 (UHF). If your antenna has a round cable (75 ohm) on the end, then you're ready to connect it to the TV.
BASIC CABLE BOX/DECODER CONNECTION f your cable signal uses a cable box or decoder, follow the easy steps below to complete the connection. I Cable Box (w/RF In/Outputs): This connection will NOT supply Stereo sound to the TV. The sound from the cable box will be mono.
USING THE AV1 he TV’s audio/video input jacks are for direct picture and sound connections between the TV and a VCR (or similar device) that has audio/video output jacks. Both the AV1 and AV2 Input Jack connections are shown on this page, but either one can be connected alone. Follow the easy steps below to connect your accessory device to the AV1 and AV2 IN Jacks located on the back of the TV.
USING he S(uper)-Video connection on the rear of the TV can provide you with better picture detail and clarity for the playback of accessory sources such as DBS (digital broadcast satellite), DVD (digital video discs), video games, and SVHS VCR (video cassette recorder) tapes than the normal antenna picture connections. NOTE: The accessory device must have an SVIDEO OUT(put) jack in order for you to complete the connection on this page.
USING THE CVI (COMPONENT VIDEO INPUT) JACKS omponent Video inputs provide for the highest possible color and picture resolution in the playback of digital signal source material, such as with DVD players. The color difference signals (Pb, Pr) and the luminance signal (Y) connected and received separately, which allows for improved color bandwidth information (not possible when using composite video or S-Video connections).
USING THE MONITOR OUT(PUT) JACKS he Monitor (Audio/Video) out jacks are great for recording with a VCR or used to connect an external audio system for better sound reproduction. T Jack Panel Located on the back of the TV For Audio System Connection: Monitor out 1 2 Connect one end of the R(ight) and L(eft) AUDIO (Monitor Out) jacks on the TV to the R and L audio input jacks on your amplifier or sound system. Set the audio system’s volume to a normal listening level. Turn the TV and audio system ON.
USING THE udio and Video Side Inputs are available for a quick connection of a VCR, to playback video from a camera or attach a gaming device. Use the AV button on the remote control to tune these inputs. A 1 Connect the video (yellow) cable from the Video output on the Camera (or accessory device) to the Video (yellow) Input located on the SIDE of the TV. 2 For Stereo Devices: Connect the audio cable (red and white) from the Audio Left and Right Outputs on the Camera to a Stereo to Mono adapter.
HOW TO USE THE LANGUAGE CONTROL or our Spanish speaking TV owners an onscreen LANGUAGE option is present. With the LANGUAGE control you can set the TV’s onscreen menu to be shown in either English or Spanish. F 1 2 Press the MENU button on the remote to show the on-screen menu. 3 4 Press the CURSOR RIGHT button to display the INSTALL menu features.
HOW TO USE THE he TUNER MODE control allows you to change the TV’s signal input to either ANTENNA, CABLE, or AUTO mode. It’s important for the TV to know what type of signal that is connected. (From a Cable TV signal or a normal Antenna signal.) In the AUTO mode, when the AUTO PROGRAM feature is activated, the TV will automatically choose the correct mode. TUNER MODE CONTROL T 1 2 Press the MENU button on the remote to show the on-screen menu.
HOW TO AUTOMATICALLY PROGRAM CHANNELS our TV can automatically set itself for local area (or Cable TV) channels. This makes it easy for you to select only the TV stations in your area when the CHANNEL (+) or (–) buttons are pressed. Y Note: Make sure the antenna or cable signal connection has been completed before AUTO PROGRAM is activated. 1 2 3 4 5 6 Main Picture Sound Features Install Brightness Color Picture Sharpness Tint More... Press the MENU button on the remote to show the on-screen menu.
HOW TO ADD OR DELETE CHANNELS hannel Edit makes it easy for you to ADD or DELETE channels from the list of channels stored in the TV’s memory. C 1 2 Press the MENU button on the remote to show the on-screen menu. 3 4 Press the CURSOR RIGHT button to display the INSTALL menu features. 5 6 7 8 9 Main Picture Sound Features Install Press the CURSOR UP ▲ or DOWN ▼ buttons to scroll through the on-screen menu until the word INSTALL is highlighted.
HOW TO USE THE PICTURE ADJUSTMENT CONTROLS o adjust your TV picture controls, select a channel and follow the steps shown below: T 1 2 3 4 5 6 7 Press the MENU button on the remote to display the on-screen menu. Main Picture Sound Features Install Press the CURSOR UP ▲ or DOWN ▼ buttons until the word PICTURE is highlighted. Brightness Color Picture Sharpness Tint More... Press the CURSOR RIGHT button to display the PICTURE menu features.
HOW TO USE THE SOUND ADJUSTMENT CONTROLS esides the normal volume level control, your TV also has Treble Boost, Bass Boost, Balance, AVL (automatic volume leveler), and Sound (Stereo/Mono) controls. B 1 2 3 4 5 6 Main Picture Sound Features Install Press the MENU button on the remote to display the on-screen menu. Press the CURSOR UP ▲ or CURSOR DOWN ▼ button until the word SOUND is highlighted. Brightness Color Picture Sharpness Tint More...
HOW TO USE THE FORMAT CONTROL (EXPAND 4:3) any times while watching movies from a DVD player the image is shown in “letter box” format. This is the format that is shown in movie theaters. When shown on a TV screen, the image will have areas of black on top and bottom of the screen. M 1 2 3 4 5 6 Main Picture Sound Features Install Press the MENU button on the remote to display the on-screen menu. Brightness Color Picture Sharpness Tint More...
UNDERSTANDING THE SMARTLOCK™ CONTROLS martLock (AutoLock) processes program content advisories from broadcasters. SmartLock™ can respond to the content advisories and block program content that may be found objectionable (such as offensive language, violence, sexual situations, etc.). This is a great feature to censor the type of viewing children may watch. S Movie Rating G PG PG-13 R NC-17 X Over the next few pages you’ll learn how to block channels and certain rated programming.
SETTING UP A SMARTLOCK™ ACCESS CODE ver the next few pages you’ll learn how to block channels and get a better understanding of the rating terms for certain programming. First, let’s start by learning how to set a personal access code: O 1 2 3 4 5 6 Press the MENU button on the remote to display the on-screen menu. 7 The screen will ask you to enter a “New Code.” Enter a “new” 4 digit code using the NUMBERED buttons. The screen will then ask you to CONFIRM the code you just entered.
HOW TO BLOCK CHANNELS fter your personal access code has been set A (see previous page), you are now ready to select the channels you want to block out or censor. 1 2 3 4 5 6 7 Press the NUMBERED (or CH+ or CH–) buttons to tune the channel you wish to block or censor. 8 Press the CURSOR UP ▲ or DOWN ▼ buttons until the words BLOCK CHANNELS are highlighted. 9 Main Picture Sound Features Install Brightness Color Picture Sharpness Tint More...
HOW TO CLEAR ALL BLOCKED CHANNELS AT THE SAME TIME fter blocking specific channels there may come a time when you want to clear all the channels so they can be viewed. The following steps explain how to CLEAR ALL blocked channels. A 1 2 3 4 5 6 7 8 9 Main Picture Sound Features Install Press the MENU button on the remote to show the on-screen menu. Brightness Color Picture Sharpness Tint More... Press the CURSOR UP ▲ or DOWN ▼ button until the word FEATURES is highlighted.
HOW TO BLOCK ALL CHANNELS AT THE SAME TIME here may come a time when you want to Block All the television’s channels. Maybe you don’t want your children to watch TV for a given period time. With the Block All control, ALL available channels (including the A/V Inputs) can be set to be blocked at the same time. T 1 2 3 4 5 6 7 8 9 Main Picture Sound Features Install Press the MENU button on the remote to show the on-screen menu. Brightness Color Picture Sharpness Tint More...
BLOCKING PROGRAMS BASED ON MOVIE RATINGS here are two types of program ratings within the SmartLock™ feature. One is based on the Movie Industry ratings while the other is based on the TV Industry ratings. Both can be used to block or censor programming that has been rated in either manner. T Main Picture Sound Features Install Let’s first look at the Movie Rating options of SmartLock™: 1 2 3 4 5 6 7 8 9 10 Brightness Color Picture Sharpness Tint More...
BLOCKING PROGRAMS BASED ON TV RATINGS his portion of the SmartLock™ features cover program ratings based on the TV Industry rating system. This is known as TV Ratings within SmartLock™. After selecting the Smartlock™ feature and entering your personal access code, the SmartLock™ options screen appears; T 1 2 Scroll the menu using the CURSOR UP ▲ or DOWN ▼ buttons until the words TV RATINGS are highlighted.
OTHER SMARTLOCK™ BLOCKING OPTIONS martLock™ offers the viewer other blocking features as well. With these Blocking Options, the censoring can be turned ON or OFF. S 1 2 3 4 5 6 Press the MENU button on the remote to show the on-screen menu. 7 8 9 10 Press the CURSOR UP ▲ or DOWN ▼ buttons until the words BLOCKING OPTIONS are highlighted. Main Picture Sound Features Install Brightness Color Picture Sharpness Tint More...
SETTING THE SLEEPTIMER CONTROL ave you ever fallen asleep in front of the TV only to have it wake you up at two in the morning with a test pattern screeching in your ears? Well, your TV can save you all that trouble by automatically turning itself off. H 1 2 Press the SLEEP button on the remote control and the SLEEP timer display will appear on the screen.
HOW TO USE THE CLOSED CAPTIONING CONTROL losed Captioning (CC) allows you to read the voice content of television programs on the TV screen. Designed to help the hearing impaired, this feature uses on-screen “text boxes” to show dialogue and conversations while the TV program is in progress. C 1 2 3 Press the CC button on the remote to display the current Closed Caption setting. CC Off Press the CC button repeatedly to choose from the four Closed Caption options (CC Off, CC 1, CC 2, CC Mute).
SETTING THE SMARTPICTURE™ CONTROL hether you’re watching a movie or a sporting event, your TV has automatic video control settings matched for your current program source or content. The SmartPicture™ feature quickly resets your TV’s video controls for a number of different types of programs and viewing conditions you may have in your home.
SETTING THE SMARTSOUND™ CONTROL he SmartSound™ feature allows the listener to select between four different factory set sound options. Personal (which can be set by the user), Theatre (for movie viewing), Music (for musical type programming) and Voice (when the program is mainly dialogue). These setting affect the Sound menu’s Bass, Treble, AVL, and Incredible Surround controls. T To select any of the options follow the directions below. 1 Press the SMART SOUND button on the remote control.
HOW TO USE THE ALTERNATE CHANNEL (A/CH) BUTTON our remote control has an Alternate Channel button that allows you to toggle between the current and previous button. For instance, if you are watching two games on TV, you can enter the channel numbers once and flip between the two channels with the touch of only one button. Y After entering the two channels numbers, so that one is the last viewed channel and the other is the current channel, follow the step below.
TROUBLESHOOTING No Power • Check the TV power cord. Unplug the TV, wait 10 seconds, then reinsert the plug into the outlet and push the POWER button again. • Check that the outlet is not on a wall switch. • Be sure the fuse is not blown on the AC power strip, if one is being used. No Picture • Check antenna connections. Are they properly secured to the TV's ANT 75Ω plug? • Check the TUNER MODE control for the correct tuner setting. • Try running the Auto Program feature to find all available channels.
CARE AND CLEANING WARNING Concerning Stationary Images on the TV Screen: Do not leave stationary or letterbox images on screen for extended periods of time. This can cause uneven picture-tube aging. Normal use of the TV should involve the showing of pictures that contain constantly moving and changing images that fill the screen.
GLOSSARY OF TERMS Auto Programming • The procedure of adding or deleting channel numbers into the Television’s memory circuits. In this format the Television “remembers’’ only the locally available or desired channel numbers and skips over any unwanted channel numbers. Remote Sensor Window • A window or opening found on the Television control panel through which infrared remote control command signals are received.
INDEX Alternate Channel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .33 Remote Control Buttons . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .6 Antenna TV Connection . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .7 Remote Control Operation (Basic) . . . . . . . . . . . . . . . . . . . . . .5 Audio/Video Inputs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .9 S-Video Inputs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
FACTORY SERVICE LOCATIONS NOTE: If you reside in one of our Philips Factory Service Branch areas (see directory on back), you can contact the nearest Service Branch to obtain efficient and expedient repair for your product. If your product is In-Warranty, you should have proof-of-purchase to ensure No Charge Service. For Out-of-Warranty service, call the location nearest you.
FACTORY SERVICE LOCATIONS QUALITY SERVICE IS AS CLOSE AS YOUR TELEPHONE! SIMPLY LOOK OVER THE LIST BELOW FOR THE NUMBER OF A FACTORY SERVICE CENTER NEAR YOU. YOUR PRODUCT WILL RECEIVE EFFICIENT AND EXPEDIENT CARRY-IN, MAIL-IN, OR IN-HOME SERVICE, AND YOU WILL RECEIVE PEACE OF MIND, KNOWING YOUR PRODUCT IS BEING GIVEN THE EXPERT ATTENTION OF PHILIPS’ FACTORY SERVICE. COMMENT OBTENIR NOTRE SERVICE APRÈS VENTE RAPIDE ET EFFICACE SOIT PAR COURRIER, À DOMICILE, OU EN SE PRÉSENTANT À UN CENTRE DE SERVICE PHILIPS.
LIMITED WARRANTY COLOR TELEVISION 90 Days Free Labor One Year Parts Exchange This product can be repaired in-home. WHO IS COVERED? MAKE SURE YOU KEEP... You must have proof of purchase to receive warranty service. A sales receipt or other document showing that you purchased the product is considered proof of purchase. Please keep your sales receipt or other document showing proof of purchase. Attach it to this owner’s manual and keep both nearby.
