Specifications

Deciding on a Strategy
Some people believe that the Internet changes too fast to allow effective planning. We would
argue that it is this very changeability that makes planning crucial. Without setting goals and
deciding on a strategy, you will be left reacting to changes as they occur, rather than being able
to act in anticipation of change.
Having examined some of the typical goals for a commercial Web site, and some of the main
threats, you hopefully have some strategies for your own.
Your strategy will need to identify a business model. The model will usually be something that
has been shown to work elsewhere, but is sometimes a new idea that you have faith in. Will
you adapt your existing business model to the Web, mimic an existing competitor, or aggres-
sively create a pioneering service?
Next
In the next chapter, we will look specifically at security for e-commerce, providing an
overview of security terms, threats, and techniques.
E-commerce and Security
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