International
International Filter Coffee Maker
Product Information −Product Rationale, Product Features Coffee Snapshot Competitor Information ―Competitor Benchmarking Marketing Support −Packaging − POS Specification Sheet Logistical Data −Weights & Dimensions, Barcodes International Contents
International International Product Rationale Innovation has always been at the heart of the Morphy Richards business. The Cascata filter coffee maker is a true reflection of this. With its unique, sleek design, the Cascata not only looks eye-catching in style, but has a smaller footprint on the worktop than other coffee makers. The Cascata also offers variable strength technology as well as featuring variable temperature control allowing you to have the coffee shop experience in your own home.
International International Features & Benefits − Superior, cleaner taste − 1.
The variable strength selector enables you to select your preferred taste. The unique brewing technology heats the water from the base, then pumps it through the handle to the coffee basket where it is dispersed on to the coffee grinds infusing the flavour. The stronger the selection the more times the water will be brewed through the handle.
International Coffee Snapshot Consumers are trading their way up through the coffee journey
Affluent Foodies − Want the latest, stylish product − AB socio-economic grouping − Generally no kids but across age groups − Have many appliances − Influenced by brand − Spend time on preparation − Experiment with food / local / organic − Entertaining / dinner parties International Target Market
International Competitor Benchmarking Brand Image Name / Model Model Number Finish Capacity Cup Capacity (depending on size of cup) Flavour Selector Power Illumination (on / off) Display Illumination Variable Temperature Keep Warm Function Safety Cut Out Removable, washable filter Price € (Approx) Stylin Filter Coffee maker TKA8633 Coffee Allure 14741-56 Aroma Excellent Steel M510 K-Mix Coffee Filter CM041 'Duran Schott' Glass Body 1.5L Glass Jug 1.25L Stainless Steel with Glass Jug 1.
International International Packaging
International International POS
47140 Description Filter Coffee Maker Cascata Key USP Unique pump technology with variable strength and temperature selector to brew any variety of coffee. Finish ‘Duran Schott’ Glass body Capacity 1.5 litre Power 2.
Product Dimensions (mm/g) Packaging Dimensions (mm/g) Code Product Description Width Height Length Width Height Length 47140 Filter Coffee Cascata 260 303 330 180 290 230 Code Product Description Gift Box Barcode Transit Box Barcode 47140 Filter Coffee Cascata 5011832035394 05033114013890 Pallet Qty 96 20ft Container 2100 Std 40ft Container 4360 High 40ft Container 4812 International Logistical Data
