Specifications

MARKETING SUPPORT

Marketing Support

Marketing materials for the CM200

and CM300

are

available to help present and promote these new radios

to your customers. The marketing materials include a

consumer brochure, sell sheets, product overview, sales

presentation, photography and a variety of marketing

programs to support the CM Series launch.

Sales Tools

Consumer Brochure – The consumer brochure presents and

explains the CM Series features and benefits to customers

that have never used two-way radios, as well as existing

customers that are looking for a new radio communication

system. The brochure has space reserved on the back for

you to include a dealer label. Brochures can be ordered

from the Literature Distribution Center (LDC) via MOL.

Literature number: MD-EUCM200/300

Sell Sheets – We developed 1-sided 8-1/2" x 11" sell sheets

featuring the CM200 and CM300 radios and a second sell

sheet featuring the CM Series radios along with the CP150

and CP200

radios for customers who could use portables

and mobile radios. These sell sheets are included on your

CD-ROM for easy printing.

Sales Presentation – This comprehensive PowerPoint

presentation is ideal to share with customers and may be

presented electronically or by using the laminated flip chart

presentation. Four-color slides present the radios and point

out all the features and benefits. The electronic version of

this presentation is included on your CD-ROM and has notes

pages to help you augment your presentation with details of

each feature and how these benefit the customer.

Marketing CD-ROM – We’ve also included a CD-ROM with

print advertising artwork to place local ads customized

with your dealership contact information. For further

customization, we’ve included logos, a comprehensive

assortment of radio images, application images and

accessory images. There is also a training presentation

in Flash PowerPoint with a tutorial that runs automatically

when you click start.