CATALOGUE 2011 Battery Catalogue BATTERY CATALOGUE
Panasonic Batteries your power partner Panasonic Evolta, the flagship brand driving the full range Ongoing development is at the heart of the Panasonic brand and our batteries continue to set new standards for performance and endurance. Panasonic unleashed the next generation of portable power across Europe in April 2011 with the introduction of its revolutionary EVOLTA batteries. Endorsed by the Guinness Book of World Records, EVOLTA is the World’s No.1 long lasting AA alkaline battery (1).
CATALOGUE ™ Trade Information TRADE
Panasonic Batteries your power partner Panasonic Group worldwide WORLDWIDE LEADING ENTERPRISE • Production of over 15,000 electronic products worldwide for multiple customer needs • Applications for private, commercial and industrial markets • Global turnover business year 2009: 79.
Panasonic Batteries Panasonic Batteries worldwide LEADER IN BATTERY TECHNOLOGY AND KNOW-HOW EMPLOYEES • 2,200 in Japan and 14,300 in domestic & overseas affiliated companies (3) RANKING • Top 3 sales in all consumer segments (4) PARTNERSHIPS • Long term collaboration with industry leaders Panasonic Batteries in Europe AN ORGANIZATION 100% DEDICATED TO BATTERIES BUSINESS A battery dedicated company • Employees in Production: ± 700 • Employees in Sales & Marketing: ± 300 INTEGRATION Unified production,
Panasonic Batteries your power partner Panasonic Batteries Panasonic Batteries in Europe PER PRICE/QUALITY SEGMENT PRICE STANDARD PREMIUM Premium performance Personal appliances HIGH PREMIUM Exceptional performance All appliances Ranking according to Eco Ideas Up to 2050 mAh Up to 1100 mAh High Capacity: High mAh for professional use 960 Ampère (7) Power over battery life Stay charged: Ready to use & capacity stays up to 85% even after 1 year 1200 Ampère (7) Power over battery life Stay
Panasonic Batteries your power partner EVOLTA Pro Power Rechargeable EVOLTA Rechargeable Stay Charged Rechargeable Accu Chargers Photo Lithium Zinc Air Silver Oxyde Cell Power Lithium and Micro Alkaline Cell Power Telephone packs and batteries Torches Indoor Range Torches Outdoor Range Torches Kids Range Torches Specialty Range Ultra Light Bulbs Displays Carton Promotional Displays Metal Permanent Cross Reference table
Alkaline EVOLTA THE WORLD’S NO.1 LONG LASTING AA ALKALINE BATTERY AS RECOGNIZED BY GUINNESS WORLD RECORDS ! (1). DEVELOPED TO MEET THE POWER NEEDS OF TODAY’S ELECTRONIC APPLIANCES. PRODUCT BENEFITS • Record product performance high premium alkaline range: delivering exceptional performance in low, mid and high drain products. • higher energy efficiency = less batteries needed = resource preservation (2).
Alkaline EVOLTA PACKAGING BENEFITS • Convenience: easy to store, to open, to choose. • Consumer guidance: - with clear product information - icons of recommended appliances - medal system to clarify the hierachy of the sub-brands • High premium design based on consumer research. • Guinness logo on blister (AA only) . • High impact claim on leaflet to increase rotation. • Inner carton: 100% recycled carton. • Blister card: 90% recycled materials.
Alkaline Pro Power Panasonic’s Pro Power battery offers premium energy for your personal appliances. PRODUCT BENEFITS Specifications MODEL N° SIZE LR03PPG LR6PPG LR14PPG LR20PPG 6LR61PPG 3LR12PPG S - AAA M - AA L-C XL - D 9V - S LR03PPG ( 1 ) Not in proportion.
Alkaline Pro Power PACKAGING BENEFITS • Convenience: easy to store, to open, to choose. • Consumer guidance: - with clear product information - icons of recommended appliances - medal system to clarify the hierachy of the subbrands - subbrand name reflects the performance level of the batteries. • Premium design. • Inner carton: 100% recycled carton. • Blister card: 90% recycled materials. Blister • Ability to remove either 2 or 4 batteries for easy storage. • Perforated strip for easy opening.
Alkaline Standard Power Panasonic’s Standard Power battery is an ideal power solution for commonly used devices.
Alkaline Standard Power PACKAGING BENEFITS • Convenience: easy to store, to open, to choose. • Consumer guidance: - with clear product information - product icons of recommended appliances - medal system to clarify the hierachy of the sub-brands • Eye catching design. • Large range of multi packs available. • Inner carton: 100% recycled carton. • Blister card: 90% recycled materials. Blister • Ability to remove either 2 or 4 batteries for easy storage. • Perforated strip for easy opening.
Alkaline Alkaline Power Panasonic’s Alkaline Power battery is a value for money power solution for those everyday appliances requiring more power.
Alkaline Alkaline Power PACKAGING BENEFITS • Convenience: easy to store, to open, to choose. • Consumer guidance: - with clear product information - product icons of recommended appliances • Inner carton: 100% recycled carton. • Blister card: 90% recycled materials. Blister • Ability to remove either 2 or 4 batteries for easy storage. • Perforated strip for easy opening.
Ni-MH Rechargeable EVOLTA Panasonic’s Rechargeable EVOLTA range are «ready to use» rechargeable batteries that have a special formula, meaning that the batteries stay charged for much longer when not in use, just like alkaline batteries. Main features of Rechargeable EVOLTA Eco ideas 365 days Ready “Use them, Charge them, Store them, Use them”. After 6 months to one year of storage, up to 80%(1) of the battery’s power is still present.
Ni-MH Rechargeable EVOLTA PRODUCT BENEFITS • Up to 1600 cycles (1). • Combines the convenience of a disposable battery with the performance and cost benefits of a rechargeable battery. • Offers consumers a convenient battery range to meet all their needs.
Ni-MH Rechargeable Stay Charged Panasonic’s rechargeable STAY CHARGED batteries are ideal for low drain devices PRODUCT BENEFITS Specifications MODEL N° SIZE TECHNOLOGY HHR-3LVE AA / M Ni-MH VOLTAGE CAPACITY (2) HEIGHT DIAMETER WEIGHT (v) (mm) (mm) (g) 1,2 1100 50,35 15,2 20,7 • up to 1500 cycles (1). • Excellent price versus quality ratio. PACKAGING BENEFITS • Convenience: easy to store and to choose.
Ni-MH Rechargeable Accu Panasonic’s rechargeable accu range offers higher capacities to suit the specific needs of the consumer. Specifications MODEL N° P03P P6P up to 2600mAh P14P P20P P22P PRODUCT BENEFITS SIZE TECHNOLOGY VOLTAGE CAPACITY (1) HEIGHT (v) (mAh) (mm) AAA-S Ni-MH 1,2 800 43,9 DIAMETER WEIGHT (mm) (g) 10,2 12,6 AA-M C-L D-XL 9V 14,2 25,6 32,9 15,35x25,7 Ni-MH Ni-MH Ni-MH Ni-MH S P03P 1,2 1,2 1,2 8,4 2600 3000 3000 170 M P6P up to 2600mAh 50,35 49,8 61,6 47,6 29,2 69.
Chargers Panasonic’s charger line-up designed to meet the consumer’s needs. BQ-392 INTELLIGENT QUATTRO Capabilities • 1.
Chargers PACKAGING BENEFITS • Product is clearly visible. • Attractive and qualitative packaging.
Photo Lithium Lithium Power Panasonic’s Lithium Power batteries combine very light weight material with lithium technology, to create a power source suitable for many cameras as well as other appliances using lithium batteries.
Zinc Air Batteries for hearing aid Panasonic ZINC AIR batteries have been developed with the consumer’s needs in mind. Specifications PRODUCT BENEFITS • Ideal for new generation digital hearing aids. • Comfortable, light and providing a steady level of power for hearing enhancement equipment. • Special technology (Teflon layer) to allow optimal airflow through the battery. • Reliable power in various temperature conditions.
Silver oxide Cell Power The Panasonic’s CELL POWER silver oxide batteries are designed to offer high performance in a wide variety of APPLIANCES.
Silver oxide Cell Power The Panasonic’s Cell power silver oxide batteries are designed to offer high performance in a wide variety of appliances.
Lithium coin Lithium Power The Panasonic’s Lithium Power coins have been designed to provide reliable and long lasting power.
Micro alkaline Cell Power The Panasonic’s Cell Power Micro alkaline coins have been designed to provide reliable and long lasting power.
Telephone Packs and batteries Panasonic offers a wide range of complementary batteries, which provides optimum energy for cordless digital phones. Specifications | PACKS MODEL N° HHR-P301 HHR-P302 HHR-P303 HHR-P305 HHR-P501 HHR-P101 HHR-P103 PRODUCT BENEFITS Capacity (mAh) 350 350 350 350 700 550 700 Technology Ni-MH Ni-MH Ni-MH Ni-MH Ni-MH Ni-MH Ni-MH Voltage (V) 3,6 3,6 3,6 2,4 3,6 3,6 3,6 FOR THE PACKS • Panasonic genuine telephone battery. • Excellent quality. • Stable power supply.
Ultra light bulbs These ultra light bulbs are compatible with most of the Panasonic torch ranges. PRODUCT BENEFITS • Conveniently packed in quantities of 2 for long term use.
Torches Indoor Range Everything for use in- and around home in a single range. PRODUCT BENEFITS • Best quality plastic torches. • Extra bright & easy to use.
Torches Outdoor Range Complete range for outdoor activities. These torches have a unique Panasonic design for easy, trouble-free use.
Torches Kids Range This range offers the LED benefits and the added value of the Panasonic lens technology in an attractive kids design. PRODUCT BENEFITS • Stylish bright LED with long battery life (up to 70 hours with Evolta AA batteries). • User & ecological friendly, low battery consumption. • Convenient hanging ring.
Torches Specialty Range Strong quality torches, usable in many ways for various conditions. Specifications model n° colour type BF-262 BF-131 BF-237 Black/grey Red Transparant blue Head Lamp Camping Barrel dimensions (mm) 60H x 75W x 63D 175Hx128Wx108D 200H x 71D weight (g) 89,12 300,41 140,75 • Combination LED and miniature bulb for extra versatility: --Miniature bulb with fully focusing beam for long distance use.
Displays Carton Promotional Panasonic’s carton displays are designed to offer benefits to both consumers and trade. The displays contain SRP-units (Shelf Ready Packagings). Counter display PRODUCT BENEFITS SRP-UNIT • Convenience & time-saving: an SRP-unit is a handy carton box pre-filled with battery blisters. It is ready to put on the shelves, directly after unpacking. • High impact branding: in an SRP-unit, blisters can stand up straight due to a solid plastic tray.
Displays Metal Permanent(1) Panasonic’s permanent metal display range IS designed to offer benefits to both consumers and the trade. PRODUCT BENEFITS • Attractive design, in line with Panasonic’s carton displays • Maximised brand visibility • Standard displays including baskets for torches, chargers or shrink packs • Displays for different channels: solutions for checkouts, secondary placements, big volumes & high premium displays.
Displays Metal Permanent(1) Floor 18H combi Floor 20H Floor 20H flexible Floor 28H Floor 40H Floor 50H Floor 50H flexible Floor 80H Floor 30H Floor 28H flexible • All metal displays are delivered with pre-mounted bars of hooks • All floor displays are delivered empty in one carton with standard Panasonic top card and 2 brand side panels Displays DIMENSIONS (3) FEATURES EAN Height (cm) Width (cm) Depth (cm) Hook length N° Hooks N° Rows Floor 18H combi 5410853043393 180,0 53,0 40,0
Displays Metal Permanent(1) Counter 6H battery shaped Counter rotating 24H Floor 2x32H battery shape Floor basket display Low 20H display Floor display for boxes Displays DIMENSIONS (3) FEATURES Floor round rummage display Low island display LOGISTICS EAN Height (cm) Width (cm) Depth (cm) Hook length N° Hooks N° Rows Net Weight (kg) Gross Weight (kg) N° Ref/ Carton Cartons/ Pallet Outer carton dimensions (cm) (W x H x D) Counter 6H Battery Shaped 5410853043485 56,0 28,0 23,0 1
Cross references table Alkaline Evolta / Pro Power / Standard Power / Alkaline Power PANASONIC DURACELL ENERGIZER VARTA PHILIPS KODAK MAXELL RAYOVAC RENATA MEMOREX SONY OTHERS IEC LR03 LR6 LR14 LR20 6LR61 3LR12 MN2400 MN1500 MN1400 MN1300 MN1604 MN1203 E92 E91 E93 E95 522 - 4003 4006 4014 4020 4022 4012 LR03 LR6 LR14 LR20 6LR61 - K3A KAA KC KD K9V - LR03 LR6 LR14 LR20 6LR61 - 824 815 814 813 A1604 - - LR20 LR14 LR6 LR03 6LR61 - AM4 AM3 AM2 AM1 6AM6 - AAA AA C D 9V 4,5V LR03 LR6 LR
Cross references table Micro alkaline coin batteries Cell Power PANASONIC DURACELL ENERGIZER VARTA PHILIPS KODAK MAXELL RAYOVAC RENATA MEMOREX SONY OTHERS IEC LR44 LR1130 4LR44 LR43 LRV08 LR1 LR44 LR54 4LR44 LR43 MN21 MN9100 A76 189 A544 186 E23A E90 V13GA V10GA V4034PX V12GA V23GA 4001 A76 PX4034 186 8LR932 LR1 KA76 KA54 K28A KA43 K23A KN LR44 4LR44 LR1 RW82 RW89 RW84 23A-SP1 LR01 (810) - - AM5 - LR44 4LR44 LR43 8LR932 LR1 Lithium coin batteries Lithium Power PANASONIC DURACELL
For other local offices: www.panasonic-batteries.com Panasonic Industrial Europe GmbH Willoughby Road Bracknell Berkshire RG128FP UK Tel: 44- 1344 853795 Fax: 44- 1344 853 724 Burla A.Ş Bankalar Cad.no. 23 • 34420 Karaköy • Istanbul Turkey Tel: +90 212 256 49 50 Fax: +90 212 297 10 18 Kaukomarkkinat Oy Lintulahdenkuja 10, FI-00500 Helsinki Finland Tel: +358 9 5211 Fax: +358 9 521 6641 TELETOPIC Mostarko Rakrsce b.b.
