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Samsung

LYNK™ REACH and

LYNK REACH Server

Flexible, easy-to-use and low cost

solution for hospitality TV management

over coaxial infrastructure

Solution Brief

Highlights

• Eliminate the manual labor involved in room-by-room visits to

each guest room by using a single-location remote solution that

saves management cost

• Offer guests a way to rapidly access content with an intuitive user

interface (UI)

• Deliver information automatically with service content through the

LYNK REACH Server

• Lower total cost of ownership (TCO) by eliminating the need for

extra equipment and staff

Manage hospitality displays using existing infrastructure

A look at the current IT infrastructure situation in the hotel industry

reveals 95 percent of hotels utilize coaxial cables.

Typically, property managers enlist personnel to visit every

guest room to perform system upgrades, set changes and other

maintenance. Manually updating each TV throughout the property

consumes valuable labor and operational costs. A manual process

requires additional equipment and maintenance, contributing

to continually rising costs associated with digital TVs (DTVs) on

properties.

Samsung LYNK REACH and LYNK REACH Server are a software and

hardware solution for better managing and maintaining guest room

TV content. Property managers can provide a variety of information

for customers and other information that the hotel wishes to provide

to them through coaxial cables. The property managers can change

the background, text, image or logo on the TV with user-friendly

content editing tools. Plus, users can create the desired information

accurately and easily by viewing the content on a full screen.

• LYNK REACH. LYNK REACH is a specialized software for

hospitality environments, which provides a simplified UI and

editing tool. This software solution organizes and displays

content, such as hotel information, images and logos, using

existing infrastructures.

• LYNK REACH Server. LYNK REACH Server is a dedicated server

for using the LYNK REACH software solution, which provides

a flexible UI. REACH Server provides a straightforward way to

manage several hundred hospitality displays remotely from one

central location.

LYNK REACH is designed exclusively for hospitality businesses to

help create more cost-efficient room display management.

Perform upgrades and edit display interfaces remotely

from one centralized location.

Summary of content (6 pages)

PAGE 1
Solution Brief Samsung LYNK™ REACH and LYNK REACH Server Flexible, easy-to-use and low cost solution for hospitality TV management over coaxial infrastructure Highlights • Eliminate the manual labor involved in room-by-room visits to each guest room by using a single-location remote solution that saves management cost • Offer guests a way to rapidly access content with an intuitive user interface (UI) • Deliver information automatically with service content through the LYNK REACH Server • Lower tota
PAGE 2
Solution Brief Avoid the labor involved in room-by-room updates of guest TVs Cable Coax Headend Figure 1. Property managers can customize and manage the interface and content remotely with LYNK REACH and the LYNK REACH Server. Manage multiple TVs simultaneously from a central location with the LYNK REACH Server LYNK REACH interface is designed to display content on in-room screens and provide PC-based content management for hotel personnel.
PAGE 3
Solution Brief Personalize in-room display information with a fully customizable content management solution Access content more quickly through interfaces designed for ease of use The LYNK REACH interface is designed to display content on inroom screens and provide PC-based content management for hotel personnel. In-room screen content includes hotel information and marketing messages for guests displayed on a ticker. The interface helps content managers readily edit and manage information.
PAGE 4
Solution Brief Deliver weather, event and flight information to displays in near real time Help guests find property services and information Guests can access services and find information with a UI that fills the DTV screen and functions like displays on most in-home large format TVs. Using the service and information menus is straightforward so that guests can more easily access the resources they need.
PAGE 5
Solution Brief Samsung LYNK REACH and LYNK REACH Server Features and benefits Benefits Remote TV management Companies save labor costs by eliminating the need to visit each room individually to perform firmware and software upgrades. Customizable UI and multiple language support with hotel, weather and local event information Hotels can cater to guests' needs and deliver an enhanced guest experience.
PAGE 6
Solution Brief Legal and additional information About Samsung Electronics Co., Ltd. Copyright © 2014 Samsung Electronics Co. Ltd. All rights reserved. Samsung is a registered trademark of Samsung Electronics Co. Ltd. Specifications and designs are subject to change without notice. Non-metric weights and measurements are approximate. All data were deemed correct at time of creation. Samsung is not liable for errors or omissions.