Casio

The all-new G-Shock GA-700 Series will make its debut in November with the black and red GA-700-1AJF (above, with positive LCD display), black GA-700-1BJF, and red GA-700-1AJF. This large case analog-digital model features a deep 3D index and a front-facing Super Illuminator LED backlight button in a similar style to the Rangeman and Mudmaster. The GA-700 will be a the main option for an affordable analog-digital model with a front backlight button. ​CasioWith the launch of its first watch in November 1974, Casio entered the wristwatch market at a time when the watch industry had just discovered digital technology. As a company with cutting-edge electronic technology developed for pocket calculators, Casio entered this field confident that it could develop timepieces that would lead the market.Today, Casio is focusing its efforts on solar-powered radio-controlled watches: the built-in solar battery eliminates the nuisance of replacing batteries, atomic timekeeping means the users never have to reset the ti...